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Domestic stage lighting industry where the outlet
Release Date: [2017/11/6 16:18:14]    Total read [1761] Times

In recent years, the stage lighting market continued hot, and then lead the performance of the popular market, the star concert frequency also gradually increased. Corresponding to the progress of the national economy, the promotion of civilized tasting, the development of stage lighting, and the portraits of dance and beauty have become increasingly important in the entire market.

The market is expanding, but the level of domestic production of lamps can not keep up with the market demand. Often able to hear the sales staff and customers said: "We use imported XX ......" Why domestic stage lighting in the eyes of everyone is relatively backward? I think the following reasons:

First, the concept of backwardness

The concept of backwardness involves many aspects. In the manufacturer side, some people think that low-tech lighting, a look at will, do not have to invest manpower to develop just imitation on the line; there are manufacturers that high-end goods, no shopping malls, development investment, risk; there are manufacturers to fulfill the concept of standards Indifferent, ignore the various skills standards; and even legal concepts low, shoddy, fake and shoddy. From the perspective of the user side, some theater leaders think that the lighting can be perfunctory just because of the show, refusing to invest more funds to update equipment or purchase high-grade lamps and lanterns; some theater managers crowding high demand for maintenance and use of complex high-function lamps, Light leakage or not care, as long as no problem to meet the show, change the light bulb on the line; there are some lamps used to the old lamps refused to accept new things, new products and other stage lighting.

Second, weak research and development

Some luminaire manufacturers have a small number of developers, or even a low level of professional staff, often inviting people temporarily when developing new products. Although you can get to the real lighting staff, but they do not know the stage, do not know the function of this light in the stage, do not know the development of new products is to put out the previous problems on the product one by one, can not be developed Expected for the stage lighting. After the development of new products leave, can not be new product improvements and upgrades, can not be in the actual use of strong protection.

Third, the lack of investment in lighting research and development and skills reserves

In recent years, some well-established domestic manufacturers have begun to have greater capital investment, and released a number of new products. However, for a country like China, where the market demand is getting higher and higher, it is far from possible. Driven by economic interests, short-sighted actions are emerging one after another, and it is even rarer to be willing to invest heavily and reserve skills.

Fourth, the impact of low-end goods

At present, quite a few troupes and theaters are economically distressed. In particular, a large number of small and medium-sized theater troupes and county-level theaters are particularly prominent. Thus low prices, low-functioning products still have a wide range of markets. Various manufacturers have snatched the low-end market, the price war is inevitable. The cost of the product can save one point without losing 5%. The material saves a little, the wire is a little shorter, the process is less, the quality of the product is eliminated by this little by little. High-end goods such as high-end and very few people, thankless, coupled with the manufacturers themselves have just entered the industry is not very professional, so it can only hovering in the low-end market.

Fifth, the manufacturer's management level is not high

Most domestic lighting factory for small companies, during which there are many private companies. Although a small amount passed the ISO9000 and other world certification, but the craft workshop-style production and family-style management is still a large number, the lack of a modern company system.

Sixth, the impact of foreign high-quality lighting products

The leading foreign lamps and lanterns have entered China one after another, bringing new skills and new ideas to the Chinese people, but in the meantime it has also hit the domestic weak lamp market. The current high-end lighting products can be said that dominated the world of foreign goods. Many large-scale theaters that have been renovated in the past two years, as long as the economic conditions permit, invariably use imported lamps and lanterns. Some domestic manufacturers unable to compete with the foreign brands, only to abandon the development of high-end products, this vicious cycle, the development of domestic lamps will certainly cause adverse adverse effects. China's economy has been fully integrated into the world, the domestic lighting manufacturers have not yet sophisticated (from a global economic point of view), foreign brands have made significant march, the domestic lighting manufacturers are facing severe challenges, but also has great opportunities for development. The sustained rapid development of China's economy will surely promote the prosperity of civilization. The number of new theaters increased in these years and the market for lamps and lanterns has begun to emerge. Therefore, preparations for meeting the challenges and opportunities should be made as soon as possible. The following points I think is crucial, for reference:

First, update the concept

The concept is the most important point, the concept of new talent appearance, direction, the concept of updating is multi-faceted, with the above analysis of the reasons for the same distance.

Second, grasp the world stage lighting to carry out the dynamic and cutting-edge skills

It is not difficult to know the development trend and the frontier of the industry in today's open market economy and the increasingly developed information technology. What is important is that being a good man, the Internet is not the best way and must never be fabricated out of thin air. Eliminated. Conditions can participate in ESTA (Entertainment Services and Skills Association) and other activities, will itself into the forefront of the industry, both to know the dynamic as soon as possible, as well as be able to participate in standards development and other operations, to grasp the skills of ease.

Third, the strict implementation of the relevant standards, the implementation of domestic products, the world certification

The current stage lighting standards are mainly related to safety standards, GB7000.1-1996 "lamps usually safety requirements and experiments" and GB7000.15-2000 "stage lighting, television, video and shooting field (room and table) lamps and lanterns with the security needs" are Is the equivalent or equivalent of the corresponding standards of the World Electrotechnical Commission. It is advantageous to fulfill these standards on the conformity of goods with the world. China's 3C certification is compulsory certification of product safety, the current inclusion of the first batch of 132 categories of compulsory certification of 132 categories of goods, although not included stage lighting, but manufacturers should be prepared. Safety certification is the trend of the times, foreign goods are UL, CE, TUV certification, as domestic lamps in order to enter the world market, these passes is essential. Looking for manufacturers of lamps can start from the domestic certification, and gradually completed the world certification. At present, CQC voluntary certification can be implemented on products that are not listed in 3C certification, and China Everbright Certification Center (CQC) has released the "Voluntary certification catalog for electricians" that includes stage and video lamps and lanterns.

The current choice of China lamps are not grounded two-core connector must not meet any standards and pass any certification, take this opportunity to strongly urge the lighting plant to discontinue production without grounding only with single-pole South Pole socket lamps (completely available mining The world's three-pin tail mode, and the electrical grounding standards are QB / T2135-1995 "video stage lighting single-phase three-pole plug sockets and coupling skills conditions" and WH / T17-2003 "stage lights a single Phase three pole plug socket and coupler type, the basic parameters and scales "), also called on colleagues in the lighting industry to cherish their own lives, refused to use the device without grounding lamps, but also called on the functional departments of the stage can produce lamps , The sale of standard performance supervision, civilized system may also have the appropriate arrangements for the implementation. In the past 10 years, quite a lot of industry standards and national standards related to stage equipment have been drafted. Some of them are still compulsive. However, they are basically in an unmanned situation after formulation. The crux lies in the lack of publicity and supervision. Supervision is even more important. To raise the level of the stage equipment including the lamps and lanterns, integrate with the world and integrate into the world economy, this situation of ignoring the standards can no longer be sustained.

Fourth, to strengthen industry management and coordination, carry forward the effect of industry associations (Institute)

Under the market economy, the original system of scientific research ceased to exist, and the functions of government arrangements such as the discipline division (department of science and technology) of the Ministry of Civilization and the department of civilization of the provinces and cities (department of science and technology) had changed. The China Association of the Performing Arts Materials Handle and coordinate the results, including the development of standards and standards. Such as the well-known ESTA (Entertainment Services and Skills Association) and USITT (American Theater Skills Association) arrangements have a significant impact on the industry, the stage skills and products have had a serious effect, the well-known DMX512 lighting control protocol and The latest ACN network protocol is out of these arrangements.

Fifth, cultivate domestic shopping malls, open up the world's shopping malls

Good products, demand a sophisticated market support. Market demand training, there is a good market there will be more and better products. Open up the world market, into the tide of the world economy, but also improve product quality.

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